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Published on:

3rd Jun 2022

What is a ZMOT

A zero moment of truth is a critical moment in your buyer’s journey that happens before they contact you.

You can think of it as a first impression that can’t be undone—and if you’re not prepared to meet it, you’ll lose them forever. 🎯

Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba.captivate.fm/episode/what-is-zero-moment-of-truth-marketing

What are some potential zero moments of truth for you?

#ZeroMomentOfTruth #Zmot #ThoughtLeader #ThoughtLeadership #Podcaster #Marketing
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About the Podcast

Thoughts on Thought Leadership with Atiba
become and industry leader
Welcome friend! On this channel you will learn why becoming a thought leader for your business is the wisest long-term marketing and sales decision you can make. You will hear from other thought leaders in their space and gain practical tips and tricks of how you can position yourself and your brand in the online space to be most effective. You will also learn how to identify and master the most critical moments in your customer's journey to your brand (the time before you ever know they are considering you). Strap in and let's go!

About your host

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Atiba de Souza